The Dutch Force for Good Initiative The INSEAD Alumni Association and Alumni Fund in the Netherlands are jointly launching The Dutch Force for Good Initiative. This initiative will run from mid-2019 until 2021 and comprises of a series of events around the theme of business & society and a fundraising campaign among the Dutch alumni community. The aim of the initiative is to share INSEAD’s mission and important work in the field of business & society and to connect the Dutch alumni community (even) closer to our school. We, the Dutch alumni, aim to raise €1 million to contribute to the overall Force for Good Campaign. We plan to establish a new Dutch Alumni Research Fund, which will invest in research within the Hoffmann Institute*. We have made a very good start: €500,000 (as per September 2019) has already been committed by several Dutch donors! We would like as many of you as possible to join us. No matter the amount, please help us in reaching this ambitious goal and support our school to increase its impact. If you would like to discuss your giving, please contact Barbara Ebert at [email protected]. *Already supporting a different project at INSEAD like scholarships, campus renewal or the Dean’s Fund/Greatest Impact? No problem, all gifts given by alumni in the Netherlands will count towards the Dutch Force for Good Initiative target.